Cloth & Co. believes that while International aid has played a significant role in developing countries, no amount of money contributed to these communities will alleviate poverty in the long term, whereas having a strategy for poverty alleviation through capacity development and the skills to create high quality, marketable product for the local and international market is a much more sustainable solution.
Through Artisans of Fashion we are assisting in capacity and skills development where needed, especially for marginalised women which allows them to grow in confidence, empowering them to change their lives and the future of their children. Our artisans are acknowledged and respected for their skills and contribution to the creation of the product, it goes beyond making money and becomes a matter of self worth and pride in the work they are doing.
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